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Home - Serino & AssociatesThe channel is about winning. This site is about helping
you, a channel company or vendor with a channel need … understand, plan, and
execute a winning strategy. Fortunately, for those who excel in team environments, the
channel is a place where winning is done as a team. That team includes:
·
The end customer because
their problem is solved or their business opportunity is seized
·
The Solution Provider
because they make the sale, earn the profits, and become best positioned for
the life-time opportunity of that client.
·
The distributor and/or
integrator since they deliver some/all of the needed products and services.
·
The technology vendors
since they too win the sale, market share, and life-time opportunity through
the partner. On July 16, 1993, the company was established to provide
business development services within the high tech sales channel that is to
Solution Providers, distributors, and their vendor partners. On March 30,
2009 it was reorganized to better serve the immediate needs of our clients
to find new business opportunities, while measuring their return on the
investment (ROI) made to build their businesses. More than 110 unique clients engaged our channel-focused
services because the people who are Serino & Associates understand our
clients’ business and business need based on our first hand experience. As
importantly, we also understand our clients’ customers’ needs that have
“technology or the financing of technology” as the basis of their solution. The menu bar to your left provides access to information
about the company. You’ll find examples of channel engagements and
campaigns, recent newsworthy topics, and other resources and information
available from Serino & Associates essential for building strong channel
businesses. You can reach the former Serino Associates, Inc. website by following its link. Serino & Associates is a member of CompTIA
Date changed: 06/17/09 |